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Product Launches


Apple iPad 3 Announcement – March 7th, 2012

Apple iPad 3 Announcement – March 7th, 2012
BY now, whenever there is a rumor about an upcoming Apple release, one can’t help but take it with a dose of anticipation and a half-hearted conviction. But there is something quite different about this one. First its source, a tweet sent out around a hour ago from CNBC Twitteraccount. Second, the detailed information, a Apple iPad 3 powered by quad-core processor with 4G LTE...

Nokia enlists Deadmau5 x 4D Projection Mapping to Introduce new Smartphone

Nokia enlists Deadmau5 x 4D Projection Mapping to Introduce new Smartphone
Projection Mapping or 4D, as its often referred as, has grown increasingly popular. Its is mostly used for large scale product launches and now Nokia is utilizing this technology, along with music by Dead Mau5, for the launch of their newest smartphone, the Lumina 800. Nokia plans to turn London’s famous Millbank Tower into a 387-foot video wall as it launches the new Nokia...

Converse Defon + Pro Leather 2K11 Launch Party Recap

Converse Defon + Pro Leather 2K11 Launch Party Recap
Last week we checked out the new released by Converse: the Defcon and and the Proleather 2k11 first hand at their event at Cedar Lake Studios in New York City. DJ Bobbito Garcia set off the night with an eclectic music including 80s tunes and latin music. DJ Reach followed up with second half music set featuring both old and new hip hop and r&b. Several guests also joined in the...